Demand for luxury housing holds up

Latest News Wed, Apr 20, 2022 8:17 AM

Demand for luxury housing looks to be holding up in most parts of the UK, according to new construction industry research from Glenigan.

A survey of planning applications found that planning permission was granted for 2,038 luxury houses in the United Kingdom in the 12 months to March 2022.

Although that figure was slightly down on a national basis, the number of new luxury houses granted planning permission rose in seven of the United Kingdom’s dozen economic regions.

The South East is the most popular part of the UK for luxury housing and a third of the approved new homes in the most recent year are located here.

Heywood Real Estate is developing a number of luxury housing projects around Buckinghamshire, Surrey and London. These projects including a house with a cinema, sauna and music room at Knotty Green in Beaconsfield (Project ID: 22117200). Detailed plans were submitted in March.

After the South East, the next largest region for the development of luxury homes is the East of England, where the number of approved new units rose 4% in the year to Q1 2022.

Luxury house projects being developed in this region include the 11,000 sq ft Wickham Manor at Witham in Essex. Built over three floors, the property will include an indoor swimming pool, gymnasium, games room and cinema room and is being developed by Hopkins Walter Developments (Project ID: 22008997).

The region experiencing the biggest percentage fall in planning permissions was Wales. Council tax on second homes in Wales is being raised by 300% from next year, which may have deterred development of some luxury second homes in Wales.

The cost of building a luxury house in London or Hertfordshire will cost between £1,750 and £4,000 per square metre according to Marriott Construction, which is based in the capital and works on these types of projects.

The majority of luxury housing projects identified by Glenigan’s construction research will deliver just one home, with applications often made by individuals or families.

Some applications are for more than one house and the South East is again the region where the largest number of luxury housing projects are planned.

Octagon Developments works both on individual luxury housing and schemes of more than one unit. The group built the eight-bedroom Titlarks House at Sunningdale in Berkshire with Kebbell Homes. The 17,000 sq ft house includes seven reception rooms and detached security premises (Project ID: 21249564).

Octagon is also looking to demolish an existing home and build a luxury house as a replacement at Badgers Hill in Virginia Water (Project ID: 22096636), and also to build two luxury homes at Hancocks Mount, Ascot (Project ID: 20420151).

With a strong pipeline of approvals, mainly from wealthy individuals who will be looking for contractors and developers to build out their luxury houses, the sector looks set to provide a steady stream of construction work in the future.

Featured News

Specification news
PYROGUARD EXPANDS FIRE-RATED FAÇADE PORTFOLIO WITH NEW...

Pyroguard, the world's leading independent provider of fire safety glass solutions,...

Read More >>

Specification news
New taskforce to boost Britain’s resilience to...

A new Flood and Drought Resilience Taskforce will be launched this week, to champion...

Read More >>

BUILDING PRODUCT LIBRARY - LATEST BROCHURES

Scandinavian Furniture Thoughtfully Made  Brochure

Scandinavian Furnitu...
By BJELIN

Download Now >>

Fire Rated Loft Ladders  Brochure

Fire Rated Loft Ladd...
By Premier Loft Ladders...

Download Now >>

Flooring Collection 2026 Brochure

Flooring Collection...
By Gerflor

Download Now >>

Housing Brochure Brochure

Housing Brochure
By Gerflor

Download Now >>

CSR Report 2025 Brochure

CSR Report 2025
By Gerflor

Download Now >>

BUILDING PRODUCT DIRECTORY - LATEST PRODUCTS

Skytech PRO XL
Skytech PRO XL

Skytech Pro XL is an A2-s1, d0 fire rated construction membrane that is insulating and vapour...

Read More >>

Safeshield XT Reflect
Safeshield XT Reflect

Safeshield XT Reflect is an A2-s1, d0 fire rated construction membrane for the use in high risk,...

Read More >>

Safeshield INT Reflect AVCL
Safeshield INT Reflect AVCL

Safeshield INT Reflect AVCL is a high-performance air and vapour control layer that boasts class...

Read More >>

CONSTRUCTION VIDEOS - LATEST VIDEOS

Fortitude™ Steel Railing Systems: Adjustable Off-the-Shelf Balustrade Guide
Fortitude™ Steel Railing Systems: Adjustable Off-the-Shelf Balustrade Guide

Fortitude Steel Railings and Balustrades are one of the most versatile, off-the-shelf, steel...

Watch Now >>

Pro-Railing® Stainless Steel Handrail Systems: 6 Modern Balustrade & Glass Railing Solutions
Pro-Railing® Stainless Steel Handrail Systems: 6 Modern Balustrade & Glass Railing Solutions

Pro-Railing® – our Stainless Steel Handrail Component System with six stunning ranges to choose...

Watch Now >>

Why Professionals Choose Outdure QwickBuild | Aluminium Deck Frame Case Study
Why Professionals Choose Outdure QwickBuild | Aluminium Deck Frame Case Study

This case study explores a stunning designer terrace featuring the Outdure QwickBuild system,...

Watch Now >>